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Our History

The story behind C5 Insight.

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Our History

2002

C5 Insight launches as Customer Connect – a CRM consultancy.

2004

Customer Connect unveils The LUCK Principle.

2008

Customer Connect is certified in both Salesforce.com and Microsoft CRM.

2010

Customer Connect acquires StreamLogic to launch our SharePoint practice and renames to C5 Insight.

2011

C5 Insight founder Geoff Ables co-authors the Dynamics CRM Bible.

2019

C5 Insight founder Geoff Ables authors The LUCK Principle.

2020

C5 Insight acquires SharePoint Revolution to expand our SharePoint practice.

2021

C5 Insight Managing Director Tricia Desso-Cox authors Revenue Engineering.

2022

C5 Insight celebrates 20 years of LUCK.